What brand stories do:
Unlock the power of storytelling
Storytelling has the power to inspire, attract and build trust. And, most importantly, storytelling has the power to connect you with the right audiences and convert them to long-term customers.
How? By bringing what you do and how you do it to life through real-life customer success stories. Demonstrating what you offer and how it transforms your customer’s day-to-day.
Designed to give you hands-on storytelling knowledge, this workshop will teach you what stories to tell when, how to tell these stories, and get real-life practice with a storytelling expert.
Why do a storytelling workshop?
Did you know that people are 22x more likely to remember facts when they’re part of a story? And your conversion rates increase by 30% when using storytelling techniques? Customers are also willing to pay 6x more for products that come with stories.
These are just a few examples of the power you could unlock with storytelling!
Join our workshop and learn brand storytelling techniques with a storytelling expert, giving you hands-on experience to help you:
Your story is worth telling. It’s time to invest in you and your business, and Step Into Your Story.
To put your storytelling knowledge into practice, this workshop includes a two hour post-workshop session with your brand trainer.
Who has the brand storytelling workshop been designed for?
Not sure if you have a story to tell, or how to find it?
Lack storytelling confidence, or perhaps just aren’t sure how to storytell?
Want to create stronger (stickier) customer relationships and improve your conversion rates?
Have a complex or technical service or product offerings?
This workshop is for you.
Whether you’ve never heard of brand storytelling before, know a little bit, or want to be a better storyteller, this workshop has been designed for business owners, entrepreneurs, managers and professionals who want to harness the power of storytelling. Helping you create more meaningful customer connections, build long-term trust and relationships, and turn those connections into conversions.
A storytelling workshop, designed with you in mind…
Professional service providers
Accountants and bookkeepers
Real estate buyer and vendor advocates
Financial planners and business advisors
Managed IT services
Legal and financial services
Business owners and entrepreneurs
Business owners and entrepreneurs focused on growth
Businesses looking to rebrand or reposition themselves in the market
Businesses needing to improve customer retention and conversion rates
Shy or introverted business owners looking to grow storytelling confidence
Marketing and brand professionals
Teams looking to enhance their content strategy
Professionals wanting to learn storytelling techniques
Marketing and brand professionals
Businesses looking to enhance their brand awareness
What’s the content and pricing of the storytelling workshop?
This collaborative workshops can be done in 3 ways: Live Group Workshops, 1:1 sessions, and team workshops.
Whatever the format, the workshops include practical knowledge, fun exercises and concrete deliverables.
Check out the content and pricing by toggling your preferred option below:
Storytelling workshop at a glance
2-day workshop
1:1, group and team workshop options
Virtual and in-person sessions available (for 1:1)
Hands-on workshop with practical experience
Create 5 custom storytelling assets, including a video
Real-time feedback and storytelling advice
2-hour complimentary session with storytelling expert
Your storytelling workshop trainer: Manesh
Marketing Strategist – Brand Storyteller – Filmmaker
I believe everyone has a story to tell. Yes – even you reading this! Learning how, when and where to tell your story will transform your business, help you attract the right audiences, build trust, and improve your bottom line.
My storytelling superpower started in film and television. After creating award-winning content for a number of series, I took everything I learnt and founded a full-service digital agency.
While I loved working with some big-hitting brands across Australia and the Asia Pacific, I discovered my passion was storytelling and guiding small and medium businesses to better ways to tell their story. This storytelling obsession led to the creation of Catalyst Content, with an audience-focused, human approach to content.
When I’m not weaving together stories you can find me in Hawthorn, hitting tennis balls with my Francophile daughters Ash and Serena (not their real names, of course!).
I can’t wait to meet you at an upcoming storytelling session and help you unlock the full power of your story.
Let’s step into your story together.
Invest in yourself, enrol today
After filling up this form you will receive an email from us with the next steps that you’ll need to take including payment and some preparation.
Let’s get your brand stories out there!
Submit this enrolment application and we’ll get back to you before your next big story happens!
FAQs
How stories have helped our clients.
Marketing campaign delivers 11x ROI in just 2 weeks and inspires vuvuzela attack
Yes, we have been the cause of a vuvuzela attack. We'll get to that. But first - let's talk ROI. Good marketing companies talk ROI with their clients. It's essential - especially for small businesses. You ...
Off-the-charts ROI – the power of a SINGLE story
A very ambitious but focused brief... 4 years ago a height safety client (let's call them Heaven for ease) came to us with a very specific request. Heaven had an existing relationship with a shopping centre ...
500 new clients in under 7 months
Buying a new business is a terrifying thing to do. You're outlaying a large (but limited) amount of capital. And the risk of failure is real. Towards the end of last year, one of our clients ...
Let’s Make Things Happen
It begins with a conversation. You don’t need a complete vision. Just a desire to do better.
“…absolute superb service, delivery and quality for our website. The development was very smooth and heard every small detail that i wanted to display and guided me on the best way to display this to our clients. Our website turned out amazing and it is everything that i wanted it to be…”